OUR PROJECTS

Choose Bangsamoro

A digital platform that hopes to educate the public about the Bangsamoro region while encouraging them to share their new learnings online.

CLIENT
The Asia Foundation
PARTNERS
DESIGN
TYPE
UI/UX Design
SGDs
THE CHALLENGE
THE RESULT
After an in-depth design thinking workshop with project stakeholders, we created Choose Bangsamoro, an online platform that educates the public on the beauty and possibilities of the Bangsamoro region.
How might we create an online platform that showcases BARMM's culture and world-class products?
STORY

Bangsamoro is home to a rich history, colorful cultures, and traditions. With the establishment of the Bangsamoro Autonomous Region in Muslim Mindanao (BARMM) in 2019, the region is now ready to share its story, beauty, depth, and breath with the rest of the world. Under the Accelerate VISA project, Limitless Lab created Choose Bangsamoro, a world-class campaign and online platform that encourages Filipino and tourists to buy BARMM products and experience the culture BARMM has to offer.

BRIEF

Bangsamoro is home to a rich history, colorful cultures, and traditions. With the establishment of the Bangsamoro Autonomous Region in Muslim Mindanao (BARMM) in 2019, the region is now ready to share its story, beauty, depth, and breath with the rest of the world. Under the Accelerate VISA project, Limitless Lab created Choose Bangsamoro, a world-class campaign and online platform that encourages Filipino and tourists to buy BARMM products and experience the culture BARMM has to offer.

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APPROACH & IMPACT

Limitless Lab started this project with an in-depth design thinking workshop with countless project stakeholders such as Moro business owners, community leaders, and government officials. The workshop's goal was to get their insights into how they think the Bangsamoro region could be introduced to the whole world. The workshop ended with unique ideas all straight from the stakeholders, which the team then polished, creating the Choose Bangsamoro campaign and platform.

IMPACT

Limitless Lab started this project with an in-depth design thinking workshop with countless project stakeholders such as Moro business owners, community leaders, and government officials. The workshop's goal was to get their insights into how they think the Bangsamoro region could be introduced to the whole world. The workshop ended with unique ideas all straight from the stakeholders, which the team then polished, creating the Choose Bangsamoro campaign and platform.

OUR CLIENTS

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